Gaining and Losing Influence in Online Conversation (L18-1)

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Challenge: a study aimed to determine if people who are influential in online discussions retain influence when placed in a topic that is less familiar or perhaps not as interesting.
Approach: They conducted a study to determine if people who are highly influential retain influence when moving to a topic that is less familiar or perhaps not as interesting.
Outcome: The results show that people who are highly influential in group discussions lose influence when placed in a topic that is less familiar or perhaps not as interesting.

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